Management Profiles

USA

SUZANNE CAGLE, STRATEGIC RESEARCH MANAGER

Suzanne worked in research and marketing field prior to joining Golf Datatech in 1998. She maintains a secure control over the exclusive Golf Datatech database of Serious Golfers to ensure its authenticity, responsiveness and confidentiality. Suzanne directs the process for programming, fielding, data analysis and reporting of consumer Syndicated and Proprietary research studies. She is also an avid golfer who enjoys several golf trips per year.

MAUREEN COSTA, DIRECTOR OF MARKET ANALYSIS

Maureen is instrumental in directing Golf Datatech’s exclusive retail market reports for analysis and distribution. She is a veteran of the golf industry with over 25 years in the category, including 13 years at Titleist working on product development, product management, sales planning and analysis. She earned her BS degree in Mechanical Engineering from Dartmouth College where she played on the golf team for four years. She has an MBA from Northeastern University.

BECKY SCHLIMM, DATA COLLECTION Manager

Becky is responsible for coordinating with retailers and system providers to organise the collection of retailer audit data. Becky also compiles the rounds played report.

EUROPE

John Hassett, European Operations Manager

John has over 20 years experience within the field of data analysis and strategic market intelligence, and oversees the production of the retail audit reports for the European regions.  John joined Golf Datatech in 2014 bring with him a knowledge from various business sectors varying from several FMCG companies, to various government agencies, both in ‘hands-on’ and senior management positions.  John is married with 3 children, is an avid golfer who also enjoys running and skiing.

DENISE WEATHERUP, STRATEGIC MARKETING SPECIALIST EUROPE

Denise has 18 years of practical marketing experience in a variety of industry sectors including retailing (Marks & Spencer, Radio rentals and Foremost Golf) and B-to-B (English China Clays, Alcatel, Thorn). She has worked on both the client and agency side of marketing management, research and new business development. She has a BA with Honors degree in Marketing and French.