New Brand New Stand

Golf Datatech stand 3625 at the PGA Show Orlando

We had a fantastic first day at the PGA Show and thanks to everyone for such positive feedback about our new website and stand. We are looking forward to meeting more colleagues from across golf over the new few days. What an incredible industry we work in! Please come and say hi at Stand #3625.

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Golf Equipment Sales Exceed Expectations

Equipment sales market update from Golf Datatech July 2023

The Golf Datatech Retail Market Share Reports covering US sales through the month of November and total 2022 for Balls, Irons, Woods are now available for subscribers by going to www.gdtreports.com. In November 2022, every product category was down vs. same period ’21, with total sales -11.0%, with wedges (-3.1%), balls (-3.3%) and gloves (-4.9%) the best performing categories. On a YTD dollar basis,…

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October Rounds Reveal East-West Divide

Golf Datatech US Rounds Played data October 2022

The latest Golf Datatech National Rounds Played Report with results for October 2022 is out now. The three-page report contains year over year results for eight regions, all states and several metropolitan areas.  Rounds played were down 1.1% for the month of October, 2022, and on a YTD basis they’re down only 2.4%.   While the bulk of the…

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October Growth for Apparel Categories

golf apparel sales market update golf datatech october 2022

October was another good month for golf apparel: up over 8% on the month and 6% on a year to date basis. The categories with the highest growth were Headwear (+18.5%), Men’s Tops (+15.0%) and Women’s Tops (+11.6%), while Men’s Shirts, which is the largest single category of golf apparel, was up over 7%. Both the…

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Signs of October Sales Decline

golf datatech equipment sales market analysis october 2022

The latest retail sales figures for US golf have been released for October 2022 with confirmation that total equipment sales were off 5.9% for the month and down 2.2% YTD.

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Eighth Consecutive Increase for Golf Apparel

The September 2022 data for golf apparel retail sales is now out with great news for the category. Outerwear was the only product with lower sales in September than in 2021. Furthermore, while headwear had the largest increase (+17%), men’s shirts, the largest of all golf apparel categories, was up 12%. Not only were apparel…

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Positive Signs for September Equipment Despite Slow Sales

The retail sales data for September 2022 shows that sales of golf equipment were down over 7% for the month of September, and are now down 1.8% on a YTD basis. Balls and Gloves were the only categories with sales improvements vs. 2021, up 4% and 5% respectively. The biggest declining category was irons, which…

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Introduction to Ecommerce Sales Tracking

introduction to ecommerce sales tracking Gold Datatech

Golf brands and industry professionals! We have two new and unique research projects that will help you to understand what’s going on with the online channel and get ahead of the competition. Essential insights for a fast-changing landscape. Watch this short video here for information on our Ecommerce Sales Tracking. For more, visit our dedicated…

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Mid-Year Review: Has Golf Reached its Peak?

Golf retail sales mid-year review July 2021

Due to the impacts of the pandemic on normal economic activity, making comparisons to 2020 doesn’t tell the whole story. Here, in my review of the first 6 months of this year, I compare performance over the same period in 2019.  At the beginning of 2021, the question everyone was asking was whether golf could…

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