Posts Tagged ‘golf market analysis’
Positive End to Summer Golf
The latest Golf Datatech National Rounds Played Report, with results for August 2023, is now published. In summary, U.S. rounds were up +0.1% for August 2023 and +4.1% YTD, when compared to August 2022. What’s more, five out of eight regions saw improvements over 2022 rounds for the month. Rounds played at public access courses…
Read MoreEnd of 18 Month Climb for Apparel
The retail sales figures for US golf apparel are published by Golf Datatech this week where we see the first decline in sales for 18 months. US July 2023 Retail Total Market (On-Off Course) On-Off Course July ’23 vs ’22: Dollars -3.6%On-Off Course July ’23 vs ’19: Dollars +65.6% On-Off Course YTD ’23 vs ’22:…
Read MoreCourses Remain Busy Despite July Rainfall
US golf courses remained busy during July 2023 despite heavy precipitation
Read MorePutters Propel Growth in July Retail Sales
This week, we released the retail sales figures for golf equipment in the United States with news that on- and off-course sales for the month of July were pretty much level when compared to 2022. Total retail sales were dead even for the month at $393 million, with five categories down and four up. US…
Read MoreTaking the Guesswork out of the DMD Market
This week Golf Datatech announces it’s latest study into the market for Distance Measuring Devices (DMD’s). We’ve been looking into this category since 2011 and working with manufacturers and marketers of products designed to determine the yardage from Point A to Point B. It’s a category that’s undergone revolutionary change in the past 15-20 years.…
Read MorePRESS RELEASE: Latest “Distance Measuring Device” (DMD) Study Reveals Golfers’ Move to Lasers and Smart Watches
Golf Equipment Quick Fire Questions
Based on June 2023 Retail Sales Data for Equipment Q: Have Golf Equipment sales slowed down? A: While Golf Equipment sales are off all-time high levels in May of 2023, it was still the third largest May in the history, trailing only 2021 and 2022, and this most recent month was 31% higher than 2019.…
Read MoreUpward Trajectory in April Rounds Played
The latest Golf Datatech National Rounds Played data with results for April 2023 is now out. US rounds were up +7.8% for April ’23 and up +3.1% vs April ’22. April rounds played reversed what had been a downward trend in the early months of ’23, with much improved weather in the West at the…
Read MoreUncertain Success for April Equipment Sales
Our retail sales monthly update is now out, taking data for equipment sales for the month of April. US April 2023 Total Equipment Sales (On-Off Course) On-Off Course April ’23 vs ’22: Dollars -1.0%On-Off Course April ’23 vs ’19: Dollars +34.8% On-Off Course YTD ’23 vs ’22: Dollars -4.0%On-Off Course YTD ’23 vs ’19: Dollars…
Read MoreWeather Dictates Play in March
Our National Rounds Played report with results for March 2023 is now published, with year over year results for eight regions, all states and several metropolitan areas. For March, total rounds were down 2.3%, while YTD they’re flat. Continuing poor weather hampered rounds in the west, as rain, cold and wind plagued areas that are…
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